#digitalnomad #veganfoodie #dogperson #naturelover

Hi, I’m Sarah! The creative mind behind The Bloom Concept.

I’m convinced that online marketing doesn’t have to feel manipulative, toxic or sales-y.

I’ve started The Bloom Concept to bring more sustainability, authenticity and purpose into the (online) world.

#digitalnomad #veganfoodie #dogperson #naturelover

Hi, I’m Sarah! The creative mind behind The Bloom Concept.

I’m convinced that online marketing doesn’t have to feel manipulative, toxic or sales-y.

I’ve started The Bloom Concept to bring more sustainability, authenticity and purpose into the (online) world.

My Values

sustainability

I believe that we need more sustainability, not just in business and marketing, but overall in the world.

empathy

I’m a very empathetic person towards other people, animals and nature. This principle greatly inspires what I do and how I do things, and I strive to bring empathy into my work as well.

authenticity

I believe authenticity is essential for building trust and creating lasting relationships. That’s why I focus on online marketing that feels aligned with our true selves and our values.

Where you can find me

When I’m not working, you will probably find me somewhere in nature – in the summer near the ocean, catching waves, and in winter on the hunt for a frozen lake to skate on.

Actually, that’s not quite true. It may well be that you also find me outside while working and hear the birds chirping in the background when we’re on a zoom call.

Nature is what brings me inspiration and sparks my creativity and I feel very grateful to call any place with an internet connection my office.

my journey

from corporate IT to digital nomad

Up until a few years ago, my life was pretty straight forward. I graduated with a bachelor’s degree in International Management for Business and Information Technology, moved to a big city, started a corporate job as an IT consultant and started building a good career for myself.

Then, in 2019, everything changed. I travelled to London to attend the Surge Official Animal Rights March where I met Ed Winters, one of the most influential animal rights activists, and then continued to Edinburgh where I met Sam Knights, co-author of the extinction rebellion handbook “This is not a drill”.

I left these two encounters feeling more passionate about veganism, animal rights and environmental issues than ever and motivated to make a positive change in this world with my job.

In 2021, I completed my vegan nutritionist certification and started helping women all over the world thrive on a vegan diet.

Through building my nutrition coaching online business and a community around that on social media, I got to try, experiment and learn a lot about how online marketing works.

Soon, I realized that my strength lies in creating memorable, sustainable and authentic online experiences.

In 2023, I gave up my apartment in Germany to start exploring this world as a digital nomad and at the same time build The Bloom Concept.

Through The Bloom Concept, I am combining my techie background and creativity with my passion about sustainability and animal rights.

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